Hamilton Dental Centre
According to our open methodology, this clinic scored 68.9/100 for transparency, reputation, service accessibility, and digital visibility.
Overall rank: #11 of 21 ranked clinics · Last checked: 24 September 2026
68.9/100
Positions by Rating Profile
- Overall Transparency & Trust#1168.9/100
- Best for Expats#1164.5/100
- Best for Dental Implants#1163.7/100
- Best for Emergency Dental Care#1266.3/100
- Best Price Transparency#1150.9/100
- Best English-speaking Clinics#1067.7/100
- Best for Families / Children#1069.4/100
- Sleep Dentistry (GA / deep sedation)not ranked
General Anaesthesia & Deep Sedation
Whether the clinic documents treatment under general anaesthesia or deep / twilight sedation — "sleep dentistry", where the patient is asleep and unaware (does not feel, see, or hear the procedure). Ordinary conscious sedation, where the patient stays awake and responsive, does not count here. This is informational and does not affect the transparency score.
- ? General anaesthesia / deep sedation (sleep dentistry) — Not verified
Summary
Rototuna, Hamilton family practice offering a $20 new-patient voucher and a dedicated diagnostics/prevention service page.
Strengths
- Information Transparency: 20 of 20 points.
- Reputation & Reviews: 17 of 20 points.
- No red flags identified in public sources.
Weaknesses
- Price Transparency: 2 of 15 verifiable points (missing: prices or price ranges published; filling price listed; crown price listed; implant price listed; consultation price listed; x-ray / imaging price listed)
Score Breakdown
Every criterion below is scored from public sources. ✓ verified yes · ✗ verified no / not found · ◐ partial · ? unverified (scores 0, not a negative finding).
Information Transparency
20 / 20
Whether basic facts about the clinic - its team, premises, services, and location - are publicly verifiable.
| ✓ | Has a working website [s1] | 4/4 |
| ✓ | Dentist names listed The Team page names Dr David Blom and Dr Bashar Humadi with individual bios. The first pass recorded null because it never opened /the-team/. [s2] | 3/3 |
| ✓ | Dentist specializations listed Bios state qualifications: Dr Blom “qualified at the University of Stellenbosch, South Africa in 1987 (Bachelors of Dentistry)”; Dr Humadi “received his dental degree from the University of Otago, after completing a Bachelor in Psychology”. [s2] | 2/2 |
| ✓ | Real clinic photos The team page publishes an individual photograph of the named principal dentist in the practice’s own branded uniform. [s2] | 2/2 |
| ✓ | Service list published Services and Diagnostics & Prevention pages in the nav. [s1] | 3/3 |
| ✓ | Clear contact details [s1] [gmp1] | 2/2 |
| ✓ | English website version [s1] | 2/2 |
| ✓ | Address and map published [s1] [gmp1] | 2/2 |
Price Transparency
2 / 15
Whether patients can estimate costs before visiting. Published price ranges count; exact prices are not required.
| ✗ | Prices or price ranges published Homepage advertises a “$20 voucher towards your first appointment” — a single new-patient incentive, not a price list or range covering ≥3 services. [s1] | 0/3 |
| ✓ | Cleaning price listed The clinic's own current cleaning price [hamilton-dental-centre-rototuna-deepen] | 2/2 |
| ✗ | Filling price listed Fillings page has no price [hamilton-dental-centre-rototuna-deepen-2] | 0/2 |
| ✗ | Crown price listed Crowns page cites only a generic New Zealand market-average range, not the clinic's own price [hamilton-dental-centre-rototuna-deepen-3] | 0/2 |
| ✗ | Implant price listed Implants page has no price [hamilton-dental-centre-rototuna-deepen-4] | 0/2 |
| ✗ | Consultation price listed Diagnostics & Prevention page has no price [hamilton-dental-centre-rototuna-deepen-7] | 0/2 |
| ✗ | X-ray / imaging price listed Digital X-ray is documented but never priced [hamilton-dental-centre-rototuna-deepen-5] | 0/2 |
Reputation & Reviews
17 / 20
Public review signals. The Google rating is adjusted with a Bayesian prior (rating 4.0, weight 25) so a 5.0 from a handful of reviews does not outrank a 4.8 from hundreds.
| ✓ | Google rating (Bayesian-adjusted) Google place page read in a browser on 2026-09-10: 4.9 across 255 reviews; star histogram 1★ 6 / 2★ 2 / 3★ 0 / 4★ 5 / 5★ 242 = 255, whose weighted mean is 4.86. (The automated record used in the earlier passes returned only the rating for this listing.) [gmp1] [gmp2] | 6/6 |
| ◐ | Google review volume 255 reviews, counted on the clinic’s own Google place record. The compact Maps response had returned the rating without any review count, which is why this was recorded as unknown until the place record itself was opened. [gmp2] | 2.5/3 |
| ✓ | Review recency The newest star-rated review rendered on the clinic’s Google place page on 2026-09-10 is one month old; the eight reviews shown span one month to four years. [gmp2] | 3/3 |
| ✓ | Clinic responds to reviews Read on the clinic's own Google listing on 2026-09-11: the practice has answered 4 of the 5 reviews shown there (255 published in total), most recently on 2026-08-19. One reply reads: "*Edit in response to additional feedback below * Hi Billie, Thank you for your continued feedback. Dr Bashar has been proudly serving the local and...". [gmp2] [gm-replies] | 2/2 |
| ✗ | No recurring complaints Three readable reviews independently warn of unnecessary/costly recommended procedures [gm-replies] | 0/2 |
| ✓ | No suspicious review patterns No manipulation signals found [hamilton-dental-centre-rototuna-deepen-15] | 2/2 |
| ✓ | Active Facebook presence The clinic’s own site footer links facebook.com/thehamiltondentist (plus instagram.com/hamiltondentalcentre). [s1] | 1/1 |
| ✗ | TripAdvisor presence No TripAdvisor listing found; site and GBP do not link one [hamilton-dental-centre-rototuna-deepen-6] [hamilton-dental-centre-rototuna-deepen-16] | 0/0.5 |
| ✓ | Other review platforms Listed on WhatClinic [hamilton-dental-centre-rototuna-deepen-14] | 0.5/0.5 |
Medical Infrastructure
11 / 15
The range of publicly documented equipment and services. This measures documented availability, not clinical quality.
| ✓ | On-site X-ray Own site documents digital X-ray technology [hamilton-dental-centre-rototuna-deepen-17] | 2/2 |
| ? | CBCT (3D imaging) | 0/2 |
| ✓ | Implantology Dedicated dental implants service page. [s3] | 2/2 |
| ✓ | Orthodontics Dedicated “Orthodontics inc. Invisalign” service page. [s3] | 2/2 |
| ✓ | Oral surgery Wisdom tooth removal named on the clinic’s own services page. [s3] | 2/2 |
| ✓ | Pediatric dentistry Dedicated page for free dental treatment for 13–18 year olds. [s4] | 1.5/1.5 |
| ✓ | Emergency care Re-sourced to the clinic’s own channel: the services page states the practice covers “procedures like wisdom tooth removal and emergency dental treatments”. The first pass cited a search pseudo-source. [s3] | 1.5/1.5 |
| ? | Works with international patients | 0/2 |
Communication & Service
5 / 10
How easy it is to contact the clinic, get answers, and book - especially for international patients.
| ✗ | WhatsApp / LINE available Contact page fully read; a contact form and phone only [hamilton-dental-centre-rototuna-deepen-8] | 0/2 |
| ? | Response speed | 0/1.5 |
| ✓ | English spoken [s1] | 2.5/2.5 |
| ✓ | Pre-visit consultation possible Dedicated online appointment-request page [hamilton-dental-centre-rototuna-deepen-9] | 1.5/1.5 |
| ✓ | Clear service explanations Service pages use an FAQ format explaining each procedure [hamilton-dental-centre-rototuna-deepen-18] | 1/1 |
| ✗ | Convenient opening hours Confirmed on the clinic’s Google place page in a browser on 2026-09-10: Monday–Thursday 8:00am–6:00pm, Friday 8:00am–1:00pm, closed Saturday and Sunday — no evening close at or after 7pm and no weekend opening. [s2] | 0/1.5 |
AI & Search Visibility
7 / 10
Whether the clinic is discoverable when patients search - including via AI assistants. Checked with fixed queries: "best dentist New Zealand", "English speaking dentist New Zealand", "dental implants New Zealand", "emergency dentist New Zealand", "New Zealand dental clinic for expats".
| ✓ | Mentioned for: best dentist New Zealand Named #5 (of 5) in top5.nz’s “Top 5 Dentists in Hamilton” list and again by explorehamilton.co.nz, both within the SERP for “best dentist Hamilton New Zealand”. [av1] | 1/1 |
| ✓ | Mentioned for: English speaking dentist New Zealand Clinic’s own site ranks 6th in the top web results for "English speaking dentist Hamilton, New Zealand" on 2026-09-24; also named directly in the AI-generated overview. [hamilton-dental-centre-rototuna-deepen-10] | 1/1 |
| ✓ | Mentioned for: dental implants New Zealand Clinic’s own site ranks 1st in the top web results for "dental implants Hamilton, New Zealand" on 2026-09-24; also named directly in the AI-generated overview. [hamilton-dental-centre-rototuna-deepen-11] | 1/1 |
| ✗ | Mentioned for: emergency dentist New Zealand Not present in the top web results for "emergency dentist Hamilton, New Zealand" on 2026-09-24. [hamilton-dental-centre-rototuna-deepen-12] | 0/1 |
| ✓ | Mentioned for: New Zealand dental clinic for expats Clinic’s own site ranks 2nd in the top web results for "Hamilton, New Zealand dental clinic for expats" on 2026-09-24. [hamilton-dental-centre-rototuna-deepen-13] | 1/1 |
| ✓ | Structured data on website Dentist/LocalBusiness/Organization schema present sitewide [s1] | 1.5/1.5 |
| ? | Google indexing quality | 0/2 |
| ✓ | Dedicated service pages [s1] | 1.5/1.5 |
Ranking leaders in AI answers
The queries above are this index's own check. The three leading clinics have also been measured in full: how often ChatGPT and Gemini name them when a patient asks them to recommend a dentist.
- #1Wellington Dentists50.4 of 100View report →
- #2Greenhithe Dental Boutique19.1 of 100View report →
- #2Christchurch Boutique Dental53.8 of 100View report →
Measured by Ansmeter, 8 October 2026 – 9 October 2026. Ansmeter is an affiliated service. Its figure is not part of this rating and does not affect positions — scores change only when public data changes.
Licensing & Credentials
Whether the clinic publishes its operating licence and the dentists working there together with their professional licence numbers. A verified “not published” is recorded as a red flag; data we have not checked yet is shown as unverified and carries no penalty.
Clinic operating licence: not checked against public sources yet — unverified, no penalty
Dentists & professional licences
| Dentist | Specialization | Licence No. |
|---|---|---|
| Dr David Blom [reg0] | General dentistry (Bachelors of Dentistry, University of Stellenbosch 1987) | not verified |
| Dr Bashar Humadi [reg0] | General dentistry (dental degree, University of Otago; Bachelor in Psychology) | not verified |
Dentists are named; their licence numbers have not been checked against public sources yet — unverified, no penalty.
Red Flags
No red flags identified in the public sources we reviewed.
Data We Could Not Verify
- Medical Infrastructure: CBCT (3D imaging)
- Medical Infrastructure: Works with international patients
- Communication & Service: Response speed
- AI & Search Visibility: Google indexing quality
Unverified items score 0 points but are not treated as negative findings. If you can document any of them, please send a correction.
Contact Information
| Website | https://www.thehamiltondentist.co.nz/ |
|---|---|
| Phone | +64 7 854 8905 |
| https://www.facebook.com/thehamiltondentist/ | |
| Google Maps | Map listing |
| Address | 3/111 Thomas Road, Rototuna, Hamilton 3210, New Zealand |
Contact details are provided for identification only and may change; verify with the clinic directly.
Sources
| ID | Source | What it supports | Accessed |
|---|---|---|---|
| s1 | https://www.thehamiltondentist.co.nz/ | JSON-LD types found across all 118 sitemap pages include Dentist, LocalBusiness and Organization, alongside FAQPage/Question/MedicalService/Person/Product page-type schema | 2026-09-24 |
| gmp1 | https://www.google.com/search?tbm=map&hl=en&gl=nz&q=Hamilton%20Dent… | Google Maps automated lookup: rating, geo, address, phone | 2026-09-10 |
| reg0 | https://dcnz.org.nz/practitioners | DCNZ statutory register (reCAPTCHA-gated) and HealthCERT scope (our registry research) | 2026-09-10 |
| av1 | search:best dentist Hamilton New Zealand | (the five canonical city queries) | 2026-09-10 |
| av2 | search:English speaking dentist Hamilton | (the five canonical city queries) | 2026-09-10 |
| av3 | search:dental implants Hamilton | (the five canonical city queries) | 2026-09-10 |
| av4 | search:emergency dentist Hamilton | (the five canonical city queries) | 2026-09-10 |
| av5 | search:Hamilton dental clinic for expats | (the five canonical city queries) | 2026-09-10 |
| s2 | https://www.thehamiltondentist.co.nz/the-team/ | The Team page: named dentists with qualifications, plus contact block with opening hours | 2026-09-10 |
| s3 | https://www.thehamiltondentist.co.nz/services/ | Dental services page (implants, orthodontics incl. Invisalign, wisdom tooth removal, emergency treatment, crowns, root canals, fillings, whitening) | 2026-09-10 |
| s4 | https://www.thehamiltondentist.co.nz/free-dentistry-for-13-18-year-… | Free adolescent dentistry page | 2026-09-10 |
| gmp2 | https://www.google.com/maps?cid=8957110264370332006 | Google Maps place page read again automatically on 2026-09-10 (two-step /maps?cid= → /maps/preview/place): name, address, phone, rating, review count, star histogram, review dates and owner responses | 2026-09-10 |
| gm-replies | https://www.google.com/maps?cid=8957110264370332006&hl=en | 2026-09-17: "Seek a second opinion before proceeding!!! I was told at this clinic that I had a cracked molar and needed a crown. I then went to another[...]"; 2026-07-31 (two separate reviewers): "Proceed with extreme caution... a recurring pattern of pushing costly, unnecessary procedures" and "Customers must go to a different dental practice to get a second opinion. Don't be deceived." | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen | https://www.thehamiltondentist.co.nz/teeth-cleaning/ | "The current cost to get your teeth cleaned at the Hamilton Dental Centre is usually $190 for up to 45 minutes" | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-2 | https://www.thehamiltondentist.co.nz/fillings/ | Fillings page read in full: no price or price range; none of the 118 sitemap pages (incl. /faq/, /services/, /teeth-cleaning/, /get-voucher/, /acc-quotes/, /free-dentistry-for-13-18-year-olds/) gives a figure for this service; the site's amounts are the $190 cleaning price, a $20 first-visit voucher and general market averages | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-3 | https://www.thehamiltondentist.co.nz/crowns/ | "On average, the cost of dental crowns in New Zealand ranges from $800 to $2,500 per tooth. It's important to note that this is just an estimate..." -- a national estimate, not the clinic's own published price | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-4 | https://www.thehamiltondentist.co.nz/dental-implants/ | Dental Implants page read in full: no price or price range; none of the 118 sitemap pages (incl. /faq/, /services/, /teeth-cleaning/, /get-voucher/, /acc-quotes/, /free-dentistry-for-13-18-year-olds/) gives a figure for this service; the site's amounts are the $190 cleaning price, a $20 first-visit voucher and general market averages | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-5 | https://www.thehamiltondentist.co.nz/diagnostics-prevention/ | "...the latest advances in diagnostic cameras and digital x-ray technology" -- no price given anywhere on the site; none of the 118 sitemap pages (incl. /faq/, /services/, /teeth-cleaning/, /get-voucher/, /acc-quotes/, /free-dentistry-for-13-18-year-olds/) gives a figure for this service; the site's amounts are the $190 cleaning price, a $20 first-visit voucher and general market averages | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-6 | https://www.tripadvisor.com/TypeAheadJson?action=API&query=Hamilton… | TripAdvisor's own typeahead search for "Hamilton Dental Centre Rototuna" returns no dental match | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-8 | https://www.thehamiltondentist.co.nz/contact/ | Contact page carries a contact form and phone details; no WhatsApp/LINE | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-9 | https://www.thehamiltondentist.co.nz/appointment-request/ | Dedicated "Appointment Request" page with an online form (confirmed by its own thank-you page) | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-10 | search:English speaking dentist Hamilton, New Zealand | Web search on 2026-09-24: result 6 — https://www.thehamiltondentist.co.nz/, title "Hamilton Dental Centre - Affordable Dentist in Hamilton NZ"; the AI overview for this query also named "Hamilton Dental Centre" directly. | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-11 | search:dental implants Hamilton, New Zealand | Web search on 2026-09-24: result 1 — https://www.thehamiltondentist.co.nz/dental-implants/, title "Dental Implants - Professional Treatments - Hamilton Dental Centre"; the AI overview for this query also named "Hamilton Dental Centre" directly. | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-12 | search:emergency dentist Hamilton, New Zealand | Web search on 2026-09-24: results 1–9 were healthpoint.co.nz, emergencydentisthamilton.co.nz, emergencydentists.co.nz, emergencyhamiltondentist.co.nz, avalondental.co.nz, hamiltonemergencydentist.co.nz (x3) and emergencydentist.co.nz; the AI overview named Hamilton Dental Emergency Centre, Avalon Dental and City Smile; the clinic’s site and name were not among them. | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-13 | search:Hamilton, New Zealand dental clinic for expats | Web search on 2026-09-24: result 2 — https://www.thehamiltondentist.co.nz/, title "Hamilton Dental Centre - Affordable Dentist in Hamilton NZ". | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-14 | https://www.whatclinic.com/dentists/new-zealand/hamilton/the-hamilt… | WhatClinic profile "The Hamilton Dental Centre", 3/111 Thomas Road, Rototuna, Hamilton 3210 -- matches the clinic's address; one of the 3 clinics in WhatClinic's Hamilton catalogue | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-7 | https://www.thehamiltondentist.co.nz/diagnostics-prevention/ | Diagnostics & Prevention page read in full: no consultation/exam fee; none of the 118 sitemap pages (incl. /faq/, /services/, /teeth-cleaning/, /get-voucher/, /acc-quotes/, /free-dentistry-for-13-18-year-olds/) gives a figure for this service; the site's amounts are the $190 cleaning price, a $20 first-visit voucher and general market averages | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-15 | https://www.google.com/maps?cid=8957110264370332006&hl=en | 94.5% 5-star (not 100%) at base 256; review dates span 2022-2026; accounts include established Local Guides (54, 38, 19 reviews) | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-16 | https://www.thehamiltondentist.co.nz/ | Site's own social links (Facebook, Instagram) read in full; no TripAdvisor link | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-17 | https://www.thehamiltondentist.co.nz/diagnostics-prevention/ | "Our dentists use a mixture of time-tested diagnostic methods, and the latest advances in diagnostic cameras and digital x-ray technology" | 2026-09-24 |
| hamilton-dental-centre-rototuna-deepen-18 | https://www.thehamiltondentist.co.nz/crowns/ | "Dental Crown FAQs -- What is a dental crown and when is it needed? A dental crown is a custom-made, protective covering placed over a tooth that is cracked, decayed, or otherwise damaged..." | 2026-09-24 |
Change History
| Date | Change |
|---|---|
| 2026-09-24 | Corrected: other review-platform presence re-assessed on 2026-09-24 -- confirmed by the clinic's WhatClinic profile; a Healthpoint directory entry is not a review platform and no longer counts. |
| 2026-09-24 | Search visibility checked on 2026-09-24 for the four pending Hamilton, New Zealand queries — "English speaking dentist Hamilton, New Zealand", "dental implants Hamilton, New Zealand", "emergency dentist Hamilton, New Zealand" and "Hamilton, New Zealand dental clinic for expats": present for "English speaking dentist Hamilton, New Zealand", "dental implants Hamilton, New Zealand" and "Hamilton, New Zealand dental clinic for expats"; not present for "emergency dentist Hamilton, New Zealand". |
| 2026-09-24 | Re-read on 2026-09-24: the clinic's full website (crowns, cleaning, fillings, implants, diagnostics & prevention, appointment-request and contact pages) and its Google listing (newest, lowest and default review views), plus Healthpoint and TripAdvisor. Recorded: a published teeth-cleaning price ($190); digital X-ray technology documented; an online appointment-request page; procedures explained in an FAQ format; no WhatsApp/LINE; structured business data on the site; a Healthpoint directory listing; no TripAdvisor listing. Three reviews independently warn of unnecessary or costly recommended procedures; no other signs of manipulated reviews. Filling, crown, implant, consultation and X-ray prices remain not published: the crowns page states only a general New Zealand market-average range, not the clinic's own price. |
| 2026-09-11 | Rechecked whether this practice answers its Google reviews by reading the reviews on its own Google listing on 2026-09-11: confirmed, 4 of the 5 reviews read carry a dated reply from the practice, the newest dated 2026-08-19. |
| 2026-09-10 | Checked by hand in a browser: the Google place record that returned nothing to the automated route was opened in a browser (255 reviews, full histogram, review dates, owner responses); opening hours and the principal’s photograph confirmed. |
| 2026-09-10 | The verification pass adversarial verification: every cited URL re-opened, clinic /about, /team, /fees, /services and /contact pages read, Google place record read again automatically (rating, review count, star histogram, review dates, owner responses), AI-visibility citations re-checked against the AI-visibility record and the listicles it ranks. |
| 2026-09-10 | Initial data collection: clinic website (home), automated Google Maps lookup, DCNZ/HealthCERT registry conclusion applied, AI-visibility record canonical queries (four of five queries off-target due to Hamilton, ON/OH/Bermuda namesakes). |
A question or a correction?
Have a question, a suggestion, or a correction to this page? Get in touch — we read every message. Verified data corrections are reviewed against sources and applied with a public change-history entry.